Browse ATEC's past media commentary here...

Inbound tourism grows to 8 million and adds a few $billion to Australian economy

12 December 17 | It’s becoming a familiar story, the world is travelling with unprecedented fervour and Australia is high on the bucket list for many international travellers and this is delivering great economic results for the national economy...More >>

Alipay partners with Australia's tourism export industry

23 November 17 | The Australian Tourism Export Council (ATEC) has today inked a partnership with Chinese mobile and online payment platform Alipay, in a move that will support the expansion of its services into Australia’s tourism industry...More >>

Australia's tourism leaders to gather in Perth this week

20 November 17 | More than 400 tourism leaders from across the country, including representatives of major hotels, airlines, tourism products and international buyers, will gather in Perth this week for the annual Australian Tourism Export Council (ATEC) Meeting Place event....More >>

Harnessing social media for the China market with Amy Lyons

8 November 17 | Social media might be on everyone's marketing checklist but for Australia’s international tourism exporters, accessing Chinese social media and its hundreds of millions of followers is a daunting challenge...More >>

Vale Bernie Schulz

3 November 17 | ATEC is saddened to learn of the passing of long time ATEC supporter and senior tourism industry leader, Bernie Schulz...More >>

Export conference highlights 'new frontiers' for tourism

27 October 17 | More than 400 industry leaders will converge on Perth next month as export tourism focuses on ‘New Frontiers’ at the Australian Tourism Export Council’s (ATEC) annual Meeting Place event being held at Crown Perth & Hyatt Regency from 20-22 November. More >>

Tourism takes to the train for 18th annual industry showcase

23 October 17 | One hundred industry representatives will this week board Queensland Rail's Spirit of Queensland in an event that will profile some of North Queensland's best tourism exports...More >>

Australian tourism exports top $40b a year

6 September 17 | Australia's extraordinary export boom has seen the industry deliver $40.6b to the nation's economy in the 12 months to June, reflecting 7% growth in international visitor spending...More >>

ATEC announces major new Chinese tour guide training project

10 August 17 | The Australian Tourism Export Council (ATEC) has today announced the launch of a major new training program aimed at increasing the number of bilingual tour guides and improving the quality of service for Chinese visitors to Australia...More >>

Tourism Australia partners with ATEC on health & safety checklist

9 August 17 | The Australian Tourism Export Council (ATEC) has today announced Tourism Australia (TA) will use its online health and safety checklist as a way of providing quality assurance for international media and trade familiarisations in Australia..More >>

Australia's tourism exports nudge $40 billion

7 June 17 | The latest tourism data released by Tourism Research Australia today shows the industry has no signs of slowing with international visitors now delivering just under $40bn annually to Australia's economy...More >>

Search is on for the next top tourism leaders

25 May 17 | Australia's tourism industry is seeking out the next top tourism leaders to take part in the Australian Tourism Export Council's 2017 Emerging Leaders of Inbound Tourism Excellence (ELITE) program...More >>

International boost for West Australian tourism businesses

18 May 17 | Peak industry association, the Australian Tourism Export Council (ATEC) has partnered with Tourism WA to provide selected tourism products the opportunity to expand their business into the international market...More >>

Australia celebrates 50 years of export tourism success

17 May 17 | ATEC today congratulated Tourism Australia on its work as a world-leading marketing body as it celebrates 50 years of international marketing success at this week's Australian Tourism Exchange in Sydney...More >>

Mantra Group partnership strengthens connection with tourism industry

16 May 17 | Hotel and resort operator Mantra Group has today signed a new 'Gold' level partnership with peak export tourism body, the Australian Tourism Export Council (ATEC)...More >>

Budget fails to invest in tourism growth

8 May 17 | Tonight's federal budget contains little by way of forward investment in Australia's export tourism success according to the Australian Tourism Export Council (ATEC)...More >>

Budget must boost Australia's tourism competitiveness

8 May 17 | The continued success of Australia's tourism export industry relies on a federal budget that delivers on a number of policy fronts...More >>

Tourism labour needs must be top priority for reformed 457 visa

19 Mar 17 | The Australian Tourism Export Council (ATEC) today welcomed the Prime Minister's announcement of a new visa system to support the sourcing of temporary skilled workers for Australian industries struggling to find the right staff...More >>

Inbound tourism figures reveal a broad and changing marketplace

15 Mar 17 | Today's International Visitor Survey (IVS) results show Australia's tourism industry remains robust but the landscape is changing, with new markets rapidly emerging while traditional markets ebb and flow with economic and political changes...More >>

Perth to play host to 2017 international tourism conference

10 Mar 17 | Perth has been chosen as the host city for this year's Australian Tourism Export Council (ATEC) Meeting Place event, one of the industry's leading international tourism conferences for Australia's tourism exporters...More >>

Strong field of ATEC members in Australian Tourism Awards

24 Feb 17 | A strong field of 40 ATEC members - leaders in Australia’s tourism exports - have been named as finalists in the Australian Tourism Awards...More >>

Long, strong growth for Australia's international visitor numbers

13 Feb 17 | Australia’s export tourism industry has enjoyed a staggering 40 years of growth, with our desirability as an international holiday destination going from strength to strength and continuing to reveal a prosperous future ...More >>

Move over primary industry, tourism's future is Australia's best asset

1 Feb 17 | Australia’s export tourism industry is more valuable to the national economy than coal or rural exports, and with international tourism spending growing at more than 10% a year, the future looks extraordinary ...More >>

Industry welcomes an end to uncertainty

28 Nov 16 | Australia's tourism industry is ready to get back to business, welcoming an end to the ongoing debate over the rate of the 'backpacker tax' which looks set to pass through the Senate this week...More >>

Senate backpacker amendment a fair outcome

24 Nov 16 | The amendment to the Working Holiday Maker Reform Bill proposed in the Senate should be supported by the government as it delivers certainty around the tax rate and will allow the tourism industry to get back to business...More >>

The future is choice for tourism success

18 Nov 16 | The future success of individual tourism businesses depends on the choices they offer customers and ensuring each customer experience is personalised, according to digital futurist, Chris Riddell. Mr Riddell, who will be a keynote speaker at ATEC's Meeting Place event in Canberra later this month says visitors seeking tourism experiences are focused on how one business can deliver a better experience from the next...More >>

Industry welcomes move to take the PMC off the table

8 Nov 16 | The Australian Tourism Export Council (ATEC) welcomes reports that Labor and the crossbench will take the $5 increase to the passenger movement charge (PMC) off the table, along with proposals to amend the Government's 19% backpacker tax to 10.5%...More >>

Unbundle the PMC from the backpacker tax package

3 Nov 16 | ATEC Managing Director, Peter Shelley, has called for the passenger movement charge (PMC) to be unbundled from the working holiday maker reform package which as presented by the Federal government in September...More >>

Brit backpacker campaign puts back the welcome mat

26 Oct 16 | With the number of backpackers and youth visitors to Australia in severe decline, the Australian Tourism Export Council (ATEC) welcomes a new Tourism Australia campaign launched by the Minister for Trade, Tourism & Investment Steven Ciobo in London overnight aimed at re-engaging this market, including working holiday makers...More >>

Inbound Up North opens the door on international tourism markets

17 Oct 16 | The Australian Tourism Export Council (ATEC) in partnership with Tourism and Events Queensland (TEQ) will hold the 17th annual Inbound Up North event, a three-day program of meetings and networking events aimed at raising the profile of the region as an international tourism destination...More >>

Arrivals figures reveal Australia hot for US, Japan & South Korea 

10 Oct 16 | Australian Bureau of Statistics (ABS) figures released this morning show Australia is a hot destination for visitors from the United States, Japan & South Korea, with all these markets showing remarkable growth over the past 12 months...More >>

Tourism disappointed by PMC hit 

27 Sep 16 | Australia's tourism industry is disappointed at today's announcement by the Turnbull government to raise the passenger movement charge (PMC) by five dollars, hitting international visitors and travelling Australians with a $60 exit tax from July next year...More >>

Australian holidays hot but working holiday maker result worrying

31 Aug 16 | International visitors are loving Australia with a record number of holiday-makers hitting our shores, and the USA is registering its strongest year of holiday visitor number growth... More >>

Qantas results reveal strength of Australian tourism

24 Aug 16 | The remarkable 2016 profit results released today by Qantas shows the success of Australia's tourism export industry has far-reaching impact, with Qantas International showing a $1 billion turnaround from its 2014 results... More >>

ATEC welcomes new Federal ministry

18 Jul 16 | The Australian Tourism Export Council today welcomed the new Federal Government Ministry and the opportunity to work with new Assistant Minister for Trade, Tourism & Investment, Keith Pitt... More >>

Strong tourism forecasts with upwardly revised forecasts

14 Jul 16 | Australian tourism is recording all round success, with the latest forecasts showing the industry is well on track with an upward revision on previous forecasts and inbound visitation leading growth. More >>

Now is the time to bury the backpacker tax

13 Jul 16 | The Australian Tourism Export Council today called on the government to bury the backpacker tax amid calls in the Nationals Party Room to scrap the retrograde proposal which threatens the successful future of Australia's tourism industryMore >>

NSW Budget supporting export tourism growth

21 Jun 16 | Today’s NSW Budget delivers a solid boost to the State’s ability to harness international tourism through additional funding for Destination NSW, international events and a focus on small business export capacity. More >>

Best of Queensland’s tourism revealed at Sydney showcase

20 Jun 16 | The Australian Tourism Export Council (ATEC) in partnership with Tourism and Events Queensland (TEQ) and Qantas will put Queensland tourism products in front of key international markets this week during business to business workshops taking place in Sydney. More >>

ATEC releases Online Health & Safety Checklist

8 Jun 16 | In a move that will streamline administration requirements for the Australian inbound tourism industry, the Australian Tourism Export Council (ATEC) yesterday released its Online Health & Safety Checklist, which will provide a one-stop information point for the collection of business H&S information for suppliers and wholesalers. More >>

Parties must support tourism's growth potential

1 Jun 16 | The Australian Tourism Export Council has called all political parties to recognise the significance of our tourism export industry to the overall success of our economy by supporting policies which enable tourism businesses to maximise their growth potential. More >>

Tax delay an opportunity to build a stronger backpacker industry

17 May 16 | Today’s announcement by the Turnbull Government that it will delay the introduction of a 32.5% ‘backpacker tax’ is a move welcomed by Australia’s export tourism industry, ATEC Managing Director, Peter Shelley said. More >>

ATEC International Ready launched at ATE

16 May 16 | Members of the Australian Tourism Export Council (ATEC) attending this week’s Australian Tourism Exchange (ATE) on the Gold Coast will be displaying a new symbol that represents their commitment to business excellence in the international tourism marketplace. More >>

Government must clarify future of backpacker tax

13 May 16 | As hundreds of Australia’s tourism businesses converge at the country's biggest annual travel and tourism B2B event, the Australian Tourism Exchange (ATE), the industry needs clarification on the future of the potentially destructive ‘backpacker tax’, due to be introduced the day before the Federal Election. More >>

Tourism industry will continue fight against backpacker tax

3 May 16 | The Australian Tourism Export Council (ATEC), is extremely disappointed the Government will push ahead with its decision to raise taxes on backpacker visitors, who will now pay a marginal tax rate of 32.5% from their first dollar earned, further encouraging them to take their holiday in New Zealand. More >>

Workshops support Tasmanian export tourism market

29 Apr 16 | The Australian Tourism Export Council (ATEC) in partnership with Tourism Tasmania, is hosting a series of industry workshops this weekend to help put Tasmanian tourism products in front of key international markets. More >>

Budget must support tourism to stay internationally competitive

28 Apr 16 | The Australian Tourism Export Council (ATEC) today called on the Turnbull Government to strengthen the success of Australia’s tourism industry by delivering a budget free of increases to taxes and charges which would negatively affect its strong growth. More >>

Airport expansion to help boost International Visitation to Tasmania

22 Apr 16 | The Australian Tourism Export Council (ATEC) has welcomed the announcement of the extension of Hobart Airport, which will open up access to more carriers and help increase the appeal of Tasmania as an international destination. More >>

New visa rules open door to more Chinese visitors

14 Apr 16 | The Australian Tourism Export Council (ATEC) today welcomed Prime Minister Turnbull’s announcement of improved visa arrangements for Chinese tourists as a strong step forward in supporting the growth of this valuable export market. More >>

Discover SA brings international tourism markets to Adelaide

8 Apr 16 | The Australian Tourism Export Council (ATEC)  in partnership with South Australian Tourism Commission (SATC), this week hosted a program of meetings, events and familiarisations aimed at raising the profile of the state as an international tourism destination. More >>

New program helps businesses connect to international tourism boom

6 Apr 16 | The Australian Tourism Export Council (ATEC) has launched a new program to help businesses connect with the $36.6 bn international tourism market, one of Australia’s fastest growing exports. The Know-How for Inbound Tourism Excellence (KITE) program, was launched in Perth today by ATEC’s Chairman, Denis Pierce during Tourism Australia’s industry briefing program. More >>

Canberra to host leading international tourism conference in 2016

5 Apr 16 | The ACT will this year play host to the Australian Tourism Export Council’s (ATEC) annual industry event, bringing more than 400 export tourism leaders to the nation's capital in November. More >>

ATEC welcomes new tourism appointments

12 Nov 15 | ATEC today welcomed the announcement of three new Directors to the Board of Tourism Australia, an important group of industry and business leaders tasked with maximising the potential of the export tourism industry into the future. More >>

Tourism welcomes positive outcome to ChAFTA

22 Oct 15 | The Australian Tourism Export Council (ATEC) today welcomed an agreement between the Government and Opposition which will ensure the passage of the China Australia Free Trade Agreement (ChAFTA) through the Australian parliament. More >>

ATEC Welcomes Reinstatement of Tourism to Ministerial Level

21 Sep 15 | The Australian Tourism Export Council today welcomed the reinstatement of a tourism portfolio in the new Turnbull ministerial line-up, saying it was a positive sign of support for the strength of the industry. More >>

Tourism Industry Supports Free Trade Agreement and Local Jobs

2 Sep 15 | A united group representing tourism businesses across Australia have today condemned union campaigning against the China Australia Free Trade Agreement (ChAFTA), saying it threatens the future success our promising export industry. More >>

EMDG Supported in Government Review

21 Aug 15 | ATEC has today welcomed recommendations outlined in the review of Australia’s Export Market Development Grants (EMDG) program which calls for funding to the successful program to be lifted to $175 million over the next three years. More >>

Productivity Report Highlights Opportunities to Improve Tourism Success

14 Aug 15 | ATEC today welcomed the draft Productivity Report released this week, Barriers to Growth in Service Exports, which provides policy tweaks which, if implemented, would support the future growth of Australia’s export tourism industry. More >>

ATEC Market Monitor Reveals Strengths in Export Market

7 Aug 15 | With the Overseas Arrivals & Departures figures due out today, ATEC’s Managing Director, Peter Shelley said the industry expects yet another round of positive growth from the ABS figures. More >>


29 July 15 | Australian tourism has reached stellar heights with a record $32.5 billion in international spend, a growth of 10% year on year, positioning tourism as one of Australia’s leading exports. More >>


 25 June 15 | ATEC and AccorHotels have continued their corporate partnership relationship with the signing of another annual agreement at ATE this week. More >>


24 June 15 | As part of its focus on delivering practical value to its members and the tourism industry, ATEC has today launched the new Tourism Export ‘Know-How’ training and mentoring program, the first stage of which will roll out in Western Australia.  More >>


18  June 15 | A new ten year, multiple entry visa for Chinese visitors will be a major bonus in helping Australian tourism gain greater share of this growing international visitor market, ATEC Managing Director, Peter Shelley said today.

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10 June 15 | ATEC today welcomed the announcement that Qantas and American Airlines will expand their flight network in a move that will help further boost significant existing growth from the US market.

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 13 May | The Australian Tourism Export Council (ATEC) today welcomed the $36.7 million budget top up announced for Tourism Australia which will help the industry continue on its strong growth path. More >>


5 May | ATEC’s Managing Director, Peter Shelley, today welcomed the announcement that Jetstar will launch a new service from the Gold Coast to China this September. More >>


4 May | ATEC has appointed Jennifer Bruce as its new Industry Development and Education Manager to spearhead the organisation’s education and training platform. Ms Bruce joins the ATEC team from TOGA Far East (TFE) Hotels where she capped off her successful 10 year term in the role of Associate Director of Sales. More >>


30 April | South Australia is poised to take recent record growth in international visitation even further with the right level of investment in destination marketing and a focus on attracting a greater share of the growing tourism dollar. More >>


17 April | Another boost to the WA tourism export sector today with Qantas announcing it will resume its Perth-Singapore route from 26 June 2015 with five return flights operating between the two cities each week. More >>


16 April | Local WA tourism bsuinesses will have access to the latest advice and industry insights to help maximise their inbound tourism opportunities at the International Tourism Marketing Forum to take place this Friday.


26 March | ATEC Managing Director, Peter Shelley today said the South Australian Government's decision to not go ahead with plans to dissolve an important board was a wise move that would protect the future of tourism in the state. More >>


16 March | The falling dollar, demand for our export services and greater productivity in the sector puts the Australian export tourism indistry in a strong position to make the most of any trading advantages negotiated under a Free Trade Agreement (FTA) with China, ATEC Managing Director, Peter Shelley said today. More >>


16 February | The Baird Government's announcement of a greater commitment to its tourism economy will help connect the state to expected strong tourism growth in 2015 and beyond. More >>